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How it works

Leeluu runs on three layers. First, a company's real expertise is extracted from the people and material that hold it, and structured into a signal library. Second, every contact is profiled as an individual rather than a company record. Third, the system reads each person, selects the signals that will connect, and produces the content. Together the three layers are the Context Intelligence System.

Diagram of the three layers of the Context Intelligence System. Layer 01, the signals: recorded interviews, marketing material, case studies and results, and your website feed a signal library. Layer 02, the person: what they pay attention to, how they take in information, what they are working on, their role, and your existing CRM and enrichment fields. The person, not the company. Layer 03, the output: personalized outreach delivered as emails and sequences, LinkedIn messages, a page on its own URL, and video. Every piece produced separately for that person.
Swipe to see all three layers →

Layer 1: The Signals

The library is built from whatever carries your real expertise. Recorded interviews with the people who know why you win. Marketing material, case studies, results, proof points, your website. Whatever already says something true and specific.

Interviews produce the strongest library, because what wins deals is usually the version a senior consultant gives when a customer asks a hard question, and that was never written down. But the library does not depend on them. Most companies have more usable material than they think.

You review the library, correct it, and own it. Because everything traces back to something real, nothing in the output can be invented.

Layer 2: The Person

Every contact gets a profile built from their public professional footprint. What they pay attention to, how they take in information, what they are working on.

The profile is of the person, not the company. Someone does not become a different human because their employer has 400 people rather than 40.

Any enrichment you already have feeds in here. Leeluu does not replace your data layer, it writes from it.

Layer 3: The Output

The system reads the profile, selects the signals most likely to connect with that individual, and produces the content. What each contact receives depends on the campaign: cold emails, sequences, follow-ups, LinkedIn messages, a page built for that one person, video.

Every piece is produced separately for that person. An email is not one block of text with a name inserted, and a video is not one script with a name swapped in.

What we need from you

  • A target list, a few hundred to a few thousand named contacts.
  • About an hour with whoever knows that audience best, recorded.
  • Any CRM or enrichment fields you want the content to draw on. Optional.
  • Ten business days to delivery.

What you get

Content for every person on the list, produced for that individual and delivered ready to send. Each contact gets a page on its own URL, and engagement tracking shows who opened, how long they read, and who clicked.

Nothing to install and nothing to replace.

If your edge is deep expertise, see for yourself.